Course Outline/Calendar
CSUN
Business 302
The Gateway Experience
Fall, 2023
13655
Mon/Wed 11:00am - 12:15pm (Mon 8/28 - Wed 12/6, 16 weeks)
BB2206
(in-person format)
Mon, Nov 13, 2023
[updated: Monday, November 13, 2023]
"There are five managerial roles; they are to set objectives, organize, motivate and communicate, measure, and develop people."
-Peter Drucker (1909-2005)
Course Outline/Calendar (Summary)
In general, the course will cover the topics and do the activities outlined in the common BUS 302 calendar.
However, the days and times for specific topics and activities will vary depending on a range of factors, including how well the class is doing in specific areas. More
information will be provided in class.
You will run and bring to class, but not turn in, the Myers-Briggs Type Indicator (MBTI) test. You will skip the "case preferences" assignment.
Exercise #1 will be done in written form, not oral form. I score the oral presentations and oral challenges as group performance rather than individual performance. I tend not to give "second chance"
oral presentations. I use some time in class for overall group evaluations and for personal group discussion. As indicated on the syllabus, this class will have a few "pop quizzes" as well.
There is no final exam in this course.
Note: Materials listed as (CSUN only) are restricted to CSUN students, faculty, and staff only. To access these restricted materials, CSUN stakeholders will need to enter their full CSUN email address and their CSUN password. There is a small chance this type of authentication may not work for some smartphones or tablets; in that case, simply use a laptop or desktop computer.
Course Outline/Calendar (Detail)
The purpose of this web site is to provide information and materials for students enrolled in Wayne Smith's Business 302 course, Class # 13655, for the Fall, 2023 semester.
This course meets Mon/Wed 11:00am - 12:15pm (Mon 8/28 - Wed 12/6, 16 weeks) in BB2206 [ Campus Map ].
This course is taught in the in-person format.
This course is offered by the College of Business and Economics at California State University, Northridge (CSUN). CSU Northridge is one of 23 campuses in the California State University system.
The following summary identifies the key terms used in the course outline.
- Topic(s):
- General topic(s) to be discussed
- Coursepack:
- Readings from the coursepack [ .html ]
- Library:
- Readings from the library materials (or occasionally, a direct, online resource)
- Supplemental:
- Miscellaneous Readings
- Due:
- Assignment or report due at the immediate beginning of class
- Activity:
- done individually or in teams (announced and done in-class)
- Lecture:
- presentation and discussion led primarily by the instructor
- Video Clip(s):
- Video Clip(s) shown in class, typically from a movie or TV show
- (contingency)
- Slack time embedded during the course to cover unforeseen events
The following is the detail of the course in chronological order. Students must complete the readings and assignments before the due date.
Week 1: Mon. Aug 28, 2023
- (please place non-needed items in the back shelves or "cubbyholes")
- Lecture: Enrollment Management
- Lecture: Course Introduction
- Lecture: Class Materials
- Supplemental: NACE Job Outlook 2023 Data (Required Employability Skills) [ .html ]
- Supplemental: NACE Job Outlook 2018 Data (Skill Gaps in Entry-level Professionals) [ .pdf ] [ .html (source) ]
Week 1: Wed. Aug 30, 2023
- Lecture: Guest, Craig Oka/Danielle Rodriguez/Karla Ayala (Director/Coordinator(s), Nazarian College Career Education and Professional Development (CEPD) Office)
- office: BB2234, phone: 818-677-4697
- Activity: Nazarian CEPD 'Handshake' Registration (answer the questionnaire to set up a profile)
- Login [ .html ]
- Assignment Details [ .pdf ]
- Due (Fri. Sep. 15, in Handshake): Update your Handshake profile
- Activity: Nazarian CEPD 'VMock' Registration (create a login with your CSUN email address and upload your current resume twice)
- Login [ .html ]
- Assignment Details [ .pdf ]
- Due (Fri. Sep. 15, in VMOCK): Upload an initial Résumé and an updated Résumé
- Supplemental: Important Career Dates For Fall, 2023
- Industry Night [ .html ] (All Nazarian students)
- Meet the Firms [ .html ] (Accountancy students)
- Internship Fair [ .html ] (All Nazarian students)
Week 2: Mon. Sep 4, 2023
- (no class, Labor Day Holiday)
Week 2: Wed. Sep 6, 2023
- Activity: Team Assignment
- Lecture: Team Building and prior Teams' Performance
- Coursepack: Creating Teams-Exercise #1 (Building Trust) [ .pdf ]
- Coursepack: Creating Teams-Exercise #2 (Rules of Behavior "Contract") [ .pdf ]
- Coursepack: Creating Teams
- Team "Icebreakers" [ .pdf ]
- Humanmetrics-Jung Test (Myers-Briggs Typology Indicator)
- MBTI Assessment Test [ .html ]
- MBTI Interpretation [ .ppt ]
- Library: Woo (Teams)
Week 3: Mon. Sep 11, 2023
- Supplemental: Review of First Principles (Fundamentals): Lower-Division Core [ .pptx ]
- Supplemental: Student Success: The Multiple Perspectives of a Business Student [ .pptx ]
- Supplemental: The Persistent Value and Relevance of LDC Topics [ .pdf ]
Week 3: Wed. Sep 13, 2023
- Library: Sandberg (Tardiness Contagion)
- Lecture: Case Preparation Document ("CasePrepDoc") [ .pdf ]
- Lecture: Case Deliverable Structure Requirements [ .pdf ]
- Supplemental: Additional Case Writing Materials [ .html ]
- Lecture: Case Process (Lifecycle)
Week 4: Mon. Sep 18, 2023
- Due: Exercise #1 (Building Trust)
- Due: Exercise #2 (Rules of Behavior "Contract")
- Supplemental: The Behavioral Moment [ .html ]
- Lecture: Ethical Decision-making [ .pptx ]
- (contingency)
Week 4: Wed. Sep 20, 2023
Week 5: Mon. Sep 25, 2023
- Lecture: Quantitative Reasoning for Case #1
- (contingency)
Week 5: Wed. Sep 27, 2023
- Lecture: Professional Influence [ .pptx ]
- Lecture: Legal Analysis for Business Case Study [ .pptx ]
- Lecture: Citations and References [ .pptx ]
- (contingency)
Week 6: Mon. Oct 2, 2023
- Supplemental: Requirements for Oral Presentations [ .pdf ]
- Supplemental: Formatting Requirements for Presentation Deliverables [ .pdf ]
- Supplemental: Additional Case Presenting Materials [ .html ]
- Lecture: Presentation Examples (Powerpoint presentations from my prior BUS 302 classes)
Week 6: Wed. Oct 4, 2023
- Lecture: Presenter Teams' Responsibilities
- Lecture: Public Speaking Tips (pp. 12-5 to 12-10) [ .pdf ]
- Lecture: Audience Teams' Responsibilities [ .html ]
- (contingency)
Week 7: Mon. Oct 9, 2023
- Due: Written (all non-presentation teams) for Case #1 June at the Multiplex
- Due: Presentation (team: tbd) for Case #1 June at the Multiplex
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 7: Wed. Oct 11, 2023
- Due: Presentation (team: tbd) for Case #1 June at the Multiplex
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 8: Mon. Oct 16, 2023
Week 8: Wed. Oct 18, 2023
- Activity: Personal Reflection #1 (done and submitted in class)
- Supplemental: Examples of Strong Writing: Sentences [ .pptx ], Paragraphs [ .pptx ], Arguments [ .pptx ], and Style [ .pptx ]
- Supplemental: Examples of Areas for Improvement: Language Use and Grammar [ .pptx ]
- Lecture: Quantitative Reasoning for Case #2
Week 9: Mon. Oct 23, 2023
- Mid-course Team Evaluation
- Activity: Informal Team Evaluation [ .pdf ] (Tue. Nov 9, 2021)
- Activity: Performance Improvement [ .pptx ] (Fri. Nov 25, 2022)
- Activity: Team meeting with the Instructor (if necessary)
- (contingency)
Week 9: Wed. Oct 25, 2023
- Due: Written (all non-presentation teams) for Case #2 Artisan Emporium
- Due: Presentation (team: tbd) for Case #2 Artisan Emporium
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 10: Mon. Oct 30, 2023
- Due: Presentation (team: tbd) for Case #2 Artisan Emporium
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 10: Wed. Nov 1, 2023
Week 11: Mon. Nov 6, 2023
- Lecture: Use of Secondary Sources [ .pptx ]
- Lecture: Quantitative Reasoning for Case #3
- (contingency)
Week 11: Wed. Nov 8, 2023
Week 12: Mon. Nov 13, 2023
- Lecture: Continuous Improvement for Writing - Semantics [ .pptx ]
- Lecture: Important Business Communication Skills [ .pdf ]
- Supplemental: Developing and Revising Prose: Managing your Writing Brand [ .pdf ]
- Lecture: Quantitative Reasoning for Case #4
- (contingency)
Week 12: Wed. Nov 15, 2023
- Due: Written (all non-presentation teams) for Case #3 Pine Trees
- Due: Presentation (team: tbd) for Case #3 Pine Trees
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 13: Mon. Nov 20, 2023
- Due: Presentation (team: tbd) for Case #3 Pine Trees
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 13: Wed. Nov 22, 2023
- Supplemental: Individual Ethics Essay Materials
- Ethics Essay Scoring Rubric [ .pdf ]
- Ethics (Sample Cases)
- Ethics Essay Writing Errors [ .xlsx ]
- Supplemental: Request to Change the CA Bar Exam Pass Score [ .pdf ]
- Supplemental: Examples of Strong Writing: Paragraphs [ .pptx ]
- (contingency)
Week 14: Mon. Nov 27, 2023
- Due: Written (all non-presentation teams) for Case #4 Arizona Highways
- Due: Presentation (team: tbd) for Case #4 Arizona Highways
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 14: Wed. Nov 29, 2023
- Due: Presentation (team: tbd) for Case #4 Arizona Highways
- Activity: Discussion ("Challenge") Question Template [ .pdf ]
Week 15: Mon. Dec 4, 2023
- Activity: Personal Reflection #2 (done and submitted in class)
- Activity: Formal Team Evaluation (done and submitted in class)
- (contingency)
Week 15: Wed. Dec 6, 2023
- Activity: In-class Ethics Essay (done and submitted in class)
Week 16: Mon. Dec 11, 2023
- Lecture: Technology [ .pptx ]
- Lecture: Analytics [ .pptx ]
- (contingency)
Finals Week: Wed. Dec 13, 2023
- Note: Special Time - (10:15am - 12:15pm)
- Note: This day and time needs to be verified by each student individually in SOLAR after the beginning of the semester (especially to make sure there are no conflicts).
- (no final exam)
- Supplemental: "CalStatePays" (post-graduation salary data for several CSU campuses) [ .html ]
- Supplemental: "20 Things 20-year-olds Don't Get" (Forbes, 2013) [ .pdf ]
- Supplemental: "What Does It Mean to Be Professional at Work?" (U.S. News and World Report, 2013) [ .pdf ]
- Supplemental: "Why Thousands of College Grads Start Their Careers at a Rental Car Company" (Chronicle of Higher Education, 2019) [ .pdf ]
- Supplemental: (anonymous) (How'd You Get That Job?) [ .pdf ]
- Supplemental: Davidson (Soft Skills) [ .pdf ]
- Supplemental: Smith/Feintzeig (Email/Networking) [ .pdf ]
- Lecture: End of Semester Debrief, Performance Review, Preparation for Future Success [ .pptx ]