CSUN
Management 360
Management and Organizational Behavior
[updated: Wednesday, September 1, 2010]
"The Internet changes everything."
-Bill Gates (1955-)
Preface
The purpose of these materials is to provide additional depth in a few key areas within the broad subject of management and organizational behavior.
These materials should be accessed and printed by the end of the first week of class. Please bring these articles with you
to class. You may wish to use a "three-hole punch" for each printed articles and place them in a three-ring binder for convenience.
The placement and use of each article with the course is listed in the Course Outline.
Access Instructions
The reference in brackets at the end of each citation is a link to either the public web site from which the article may be accessed or the CSUN Library online database.
For CSUN Library articles, one good search strategy is to:
- Using your web browser, navigate to the CSUN Library web page.
- Select "Periodicals" in the middle of the screen.
- Enter the title of the periodical (e.g., "Wall Street Journal") as listed in the citation.
- (note: Since students want the articles in electronic form only, it is helpful to select the "Search electronic periodicals only:" checkbox.)
- Select "Search".
- For some periodicals, there is more than one variation of the periodical, so you need to select the specific variation that you need. For example, for "Wall Street Journal", select "Wall Street Journal Online"
- For some periodicals, the periodical is available from more than one electronic database, so you need to select the specific electronic database that you need. For example, for "Wall Street Journal", I typically use the "ABI/Inform" electronic database, because I find the search user interface relatively straightforward.
- (note: At this point, if you--the student--are located off-campus, you will need to enter your CSUN ID and password to access the database.)
- Select the "Advanced" tab near the top of the screen, because you generally want finer control over your search within database (so your search doesn't return an inordinate number of results).
- Finding the article within the database is probably best done with an advanced search that uses a), the name of the periodical ("publicaton title"), b), a distinctive keyword from the author's name ("Author"), and c), a distinctive keyword from the article title ("Document Title"). Select "Search" when the search query form is complete.
- Review the results from the database search query and locate the specific article that you need.
- I recommend selecting the highest-quality print output that is available. Often, this means selecting the "PDF" or "Full Text" format.
- Print the article, read the article, and bring it to class.
Note: Additional CSUN Library databases of compelling interest to business students are collected in the Information Sources: Business and Economics index.
Peer-Reviewed Materials
In general, the "peer-reviewed" materials are "theory-based" readings. These are significant in rigor and have provided persistent insight, often over decades.
- Christensen, C. (2002), "The Rules of Innovation", Technology Review, Jun, Vol. 105 No. 5, pp. 32-38 [ CSUN Library (ABI Inform) ]
- Kerr, S. (1995), "On the Folly of Rewarding A while Hoping for B", Academy of Management Executive, 9(1), pp. 7-14 (revision from the original first published in 1975) [ CSUN Library (ABI Inform) ]
- Pinto, J., and Kharbanda, O. P. (1995), "Lessons for an Accidental Profession", Business Horizons, Mar/Apr, pp. 41-50 [ CSUN Library (Science Direct) ]
Non-Peer-Reviewed Materials
In general, the "non-peer-reviewed" materials are "practice-based" materials.
These are timely in relevance and tend to be good examples of either best business practices or complex issues that are likely to confront a future manager.
- Ball, J. (2007), "The Carbon-Neutral Vacation", Wall Street Journal, Jul 28 [ CSUN Library (ABI Inform) ]
- Chozick, A. (2009), "Nascar's Roots May Go Way Back", Wall Street Journal, May 13 [ CSUN Library (ABI Inform) ]
- Covel, S. (2008), "How to Get Workers to Think and Act Like Owners", Wall Street Journal, Feb 7 [ CSUN Library (ABI Inform) ]
- Dvorak, P. (2007), "How Teams Can Work Well Together From Far Apart", Wall Street Journal, Sep 17 [ CSUN Library (ABI Inform) ]
- Dvorak, P. (2007), "Plain English Gets Harder In Global Era", Wall Street Journal, Nov 5 [ CSUN Library (ABI Inform) ]
- Hymowitz, C. (2007), "Best Way to Save: Analyze Why Talent is Going Out the Door", Wall Street Journal, Sep 24 [ CSUN Library (ABI Inform) ]
- Jargon, J. (2009), "Latest Starbucks Buzzword: 'Lean' Japanese Techniques", Wall Street Journal, Aug 4 [ CSUN Library (ABI Inform) ]
- Lohr, S. (2009), "A $1 Million Research Bargain for Netflix, and Maybe a Model for Others", New York Times, Sep 22 [ CSUN Library (ABI Inform) ]
- Kesmodel, D. (2007), "How 'Chief Beer Taster' Blended Molson, Coors", Wall Street Journal, Oct 1 [ CSUN Library (ABI Inform) ]
- Sandberg, J. (2007), "I'm Not Really Late, I'm Just Indulging in Magical Thinking", Wall Street Journal, Nov 13 [ CSUN Library (ABI Inform) ]
- Streeter, K. (2006), "Obituaries; Arthur Winston; 100; 76-Year Transit Worker", Los Angeles Times, Apr 15 [ CSUN Library (ProQuest]
- White, E. (2007), "Firms Step Up Training for Front-Line Managers", Wall Street Journal, Aug 27 [ CSUN Library (ABI Inform) ]
- Zak, P. (2008), "The Neurobiology of Trust", Scientific American, Jun [ CSUN Library (Academic Search Elite/EBSCO Host) ]
Reference Materials
The "quasi-peer-reviewed" materials are short, "encyclopedic-like" materials.
These are good starting points for initial study and further intellectual pursuit.
- Michael Porter's Value Chain (Wikipedia) [ .html ] (click on the image for a larger display)
- Michael Porter's Generic Strategies (Wikipedia) [ .html ] (click on the image for a larger display)
- Strategy--Michael Porter's "Five Forces" (WikiPedia) [ .html ] (click on the image for a larger display)
- Strategy--Balanced Scorecard (WikiPedia) [ .html ]
- Social Networks (Wikipedia) [ .html ]
Instructor-provided Materials
The materials are brief summaries of topics that are typically not included
in the textbook or other materials. These materials originate with the instructor in some form.
- Rational Expectations and Social Exchange Theories [ .pdf ] (Sunday, December 3, 2017)
- Strategy (Economic Benefit and Cost Drivers) [ .pdf ] (Sunday, November 19, 2017)
- Project Management [ .pdf ] (Sunday, August 27, 2017)