"The Internet changes everything."
-Bill Gates (1955-)

Preface

The purpose of these materials is to provide additional depth in a few key areas within the broad subject of management and organizational behavior. These materials should be accessed and printed by the end of the first week of class. Please bring these articles with you to class. You may wish to use a "three-hole punch" for each printed articles and place them in a three-ring binder for convenience. The placement and use of each article with the course is listed in the Course Outline.

Access Instructions

The reference in brackets at the end of each citation is a link to either the public web site from which the article may be accessed or the CSUN Library online database. For CSUN Library articles, one good search strategy is to:

1. Using your web browser, navigate to the CSUN Library web page.
2. Select "Journals" in the lower-middle of the screen under "More search options" which, in turn, is under the banner "OneSearch".
3. Enter the title of the periodical (e.g., "Wall Street Journal") as listed in the citation below.
4. For some periodicals, there is more than one variation of the periodical, so you need to select the specific variation that you need. For example, for "Wall Street Journal", select "Wall Street journal (Eastern ed. : Online),The Wall Street journal."
5. For some periodicals, the periodical is available from more than one electronic database, so you need to select the specific electronic database that you need. For example, for "Wall Street Journal", use the "ProQuest ABI/INFORM Collection" electronic database.
6. (note: At this point, if you--the student--are located off-campus, you will need to enter your CSUN ID and password to access the database.)
7. Enter a few words from the title of the article (and these few words can be copy-and-pasted directly from the citations below...but be sure not to include a single- or double-quotes) and press Enter.
8. Review the results from the database search query, and locate the specific article that you need. If the article you need isn't listed, you need to review the search query you used in the prior step (and perhaps repeat the prior step with a slightly different query).
9. I recommend selecting the highest-quality print output that is available. Often, this means selecting the "PDF" or "Full Text" format.
10. Print the article, read the article, and bring it to class.

Note: Additional CSUN Library databases of compelling interest to business students are collected in the Information Sources: Business and Economics index.

Peer-Reviewed Materials

In general, the "peer-reviewed" materials are "theory-based" readings. These are significant in rigor and have provided persistent insight, often over decades.

• Christensen, C. (2002), "The Rules of Innovation", Technology Review, Jun, Vol. 105 No. 5, pp. 32-38 [ CSUN Library (ABI Inform) ]

• Kerr, S. (1995), "On the Folly of Rewarding A while Hoping for B", Academy of Management Executive, 9(1), pp. 7-14 (revision from the original first published in 1975) [ CSUN Library (ABI Inform) ]

• Pfeffer, J. (1999), "Putting people first for organizational success", Academy of Management Executive, 13(2), pp. 37-48 [ CSUN Library (choose "Ada, OH" version and then choose "Business Source Elite") ]
  • in the PDF Viewer Print dialog box, select the "Fit" Size Option to generate a nicer printout

• Pfeffer, J. (2005, first published in 1995), "Producing sustainable competitive advantage through the effective management of people", Academy of Management Executive, 19(4), pp. 7-106 [ CSUN Library (choose "Ada, OH" version and then choose "Business Source Elite") ]
  • in the PDF Viewer Print dialog box, select the "Fit" Size Option to generate a nicer printout

• Pinto, J., and Kharbanda, O. P. (1995), "Lessons for an Accidental Profession", Business Horizons, Mar/Apr, pp. 41-50 [ CSUN Library (Science Direct) ]

Non-Peer-Reviewed Materials

In general, the "non-peer-reviewed" materials are "practice-based" materials. These are timely in relevance and tend to be good examples of either best business practices or complex issues that are likely to confront a future manager.

• Albergotti, R. (2014), "At Facebook, Boss is a Dirty Word", Wall Street Journal, Dec 26 [ CSUN Library (ABI Inform) ]

• Ball, J. (2007), "The Carbon-Neutral Vacation", Wall Street Journal, Jul 28 [ CSUN Library (ABI Inform) ]

• Bensinger, G. (2014), "Amazon Recruits Face 'Bar Raisers'", Wall Street Journal, Jan 8 [ CSUN Library (ABI Inform) ]

• Bryant, A. (2011), "Google's Quest to Build a Better Boss", The New York Times, Mar 13 [ CSUN Library (Proquest) ]

• Buchanan, L. (December 13, 2013), "10 Traits of a Drucker-Like Leader", Inc. [ (source) .html (local mirror) .pdf ]

• Chozick, A. (2009), "Nascar's Roots May Go Way Back", Wall Street Journal, May 13 [ CSUN Library (ABI Inform) ]

• Copeland, R., and Hope, B. (December 23, 2016), "Giant Hedge Fund Builds A Management Machine", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Covel, S. (2008), "How to Get Workers to Think and Act Like Owners", Wall Street Journal, Feb 7 [ CSUN Library (ABI Inform) ]

• Davidson, K. (2016, Aug 31), "Hard to Find: Workers with Good 'Soft Skills'", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Dvorak, P. (2007), "Plain English Gets Harder In Global Era", Wall Street Journal, Nov 5 [ CSUN Library (ABI Inform) ]

• Esterl, M. (2014), "Austerity is the New Flavor at Coca-Cola", Wall Street Journal, Dec 24 [ CSUN Library (ABI Inform) ]

• Evans, S. (2013), "How Machiavelli Saved My Family", Wall Street Journal, Apr 5 [ CSUN Library (ABI Inform) ]

• Feintzeig, R. (April 22, 2015), "The Trouble With Grading Employees", Wall Street Journal, [ CSUN Library (ABI Inform) ]

• Feintzeig, R. (August 19, 2015), "Radical New Idea: Middle Managers", Wall Street Journal, [ CSUN Library (ABI Inform) ]

• Fritz, B. (October 30, 2015), "Prestige, Not Profit, Is Main Draw With Bond Franchise Up for Grabs", Wall Street Journal, [ CSUN Library (ABI Inform) ]

• Glazer, E., and Rexrode, C. (February 2, 2015), "As Regulators Focus on Culture, Wall Street Struggles to Define It", Wall Street Journal, Jul 28 [ CSUN Library (ABI Inform) ]

• Hagey, K. (2013), "Rebuilding Playboy: Less Smut, More Money", Wall Street Journal, Feb 20 [ CSUN Library (ABI Inform) ]

• Hymowitz, C. (2007), "Best Way to Save: Analyze Why Talent is Going Out the Door", Wall Street Journal, Sep 24 [ CSUN Library (ABI Inform) ]

• Jargon, J. (June 3, 2015), "Golden Arches--No Longer a Golden Ticket", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Jargon, J. (2009), "Latest Starbucks Buzzword: 'Lean' Japanese Techniques", Wall Street Journal, Aug 4 [ CSUN Library (ABI Inform) ]

• Jargon, J., and Benoit, D. (April 6, 2016), "Activist Investing Serves Up a Win --- Shareholder coup at Darden, owner of Olive Garden, sparked a turnaround", Wall Street Journal, [ CSUN Library (ABI Inform) ]

• Karlgaard, R. (November 11, 2004), "Peter Drucker on Leadership", Forbes [ (source) .html, (local mirror) .pdf ]

• Kapner, S. (2013), "Citi's CEO Is Keeping Score", Wall Street Journal, Mar 4 [ CSUN Library (ABI Inform) ]

• Kesmodel, D. (2007), "How 'Chief Beer Taster' Blended Molson, Coors", Wall Street Journal, Oct 1 [ CSUN Library (ABI Inform) ]

• Korn, M., and Feintzeig, R. (2014), "Management: Is the Old-School, Hard-Nosed Boss Obsolete?", Wall Street Journal, May 23 [ CSUN Library (ABI Inform) ]

• Landro, L. (2013), "The Talking Cure", Wall Street Journal, Apr 9 [ CSUN Library (ABI Inform) ]

• Lehrer, J. (2010), "Head Case: Are Heroes Born, or Can They Be Made?", Wall Street Journal, Dec 11 [ CSUN Library (ABI Inform) ]

• Lohr, S. (2009), "A $1 Million Research Bargain for Netflix, and Maybe a Model for Others", New York Times, Sep 22 [ CSUN Library (Newsstand) ]

• Lublin, J. (2017), "Email Can Reveal How Well New Hires Fit In", Wall Street Journal, Jan 11 [ CSUN Library (ABI Inform) ]

• Lublin, J. (2014), "Do You Know Your Hidden Work Biases", Wall Street Journal, Jan 10 [ CSUN Library (ABI Inform) ]

• McCartney, S. (December 4, 2014), "A Future Model for Flight Crews", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Munir, K. (Febrary 6, 2012), "The Demise of Kodak: Five Reasons", Wall Street Journal (blogs) [ online (.html) | local mirror (.pdf) ]

• Paris, C. (January 22, 2015), "Carnival Sails Toward China Growth", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Rauzi, R. (February 23, 2014), "Tapping Into the Power of Mindfulness", Los Angeles Times, [ online (.html) | local mirror (.pdf) ]

• Rigdon, J. (April 18, 1991), "Kodak Tries to Prepare for Filmless Era without Inviting Demise of Core Businesss", Wall Street Journal [ local mirror (.pdf) ]

• Sandberg, J. (2007), "I'm Not Really Late, I'm Just Indulging in Magical Thinking", Wall Street Journal, Nov 13 [ CSUN Library (ABI Inform) ]

• Silverman, R. E. (2013), "Tracking Sensors Invade the Workplace", Wall Street Journal, Mar 7 [ CSUN Library (ABI Inform) ]

• Silverman, R. E. (May 21, 2015), "Going Bossless at Zappos Backfires", Wall Street Journal, Mar 7 [ CSUN Library (ABI Inform) ]

• Simon, R., and C. Barr (January 3, 2015), "Endangered Species: The Young Entrepreneur", Wall Street Journal, [ CSUN Library (ABI Inform) ]

• Streeter, K. (2006), "Obituaries; Arthur Winston; 100; 76-Year Transit Worker", Los Angeles Times, Apr 15 [ CSUN Library (ProQuest Newsstand) ]

• Weber, L. (July 20, 2016), "Roughly Half of U.S. Workers Are Satisfied", Wall Street Journal [ CSUN Library (ABI Inform) ]

• White, E. (2007), "Firms Step Up Training for Front-Line Managers", Wall Street Journal, Aug 27 [ CSUN Library (ABI Inform) ]

• Woo, S. (2017, Mar 13), "In Search of a Perfect Team: Who works best with whom? Now we know", Wall Street Journal [ CSUN Library (ABI Inform) ]

• Vance, A. (July 18, 2013), "Why Everybody Loves Tesla", Bloomberg Businessweek [ online (.html) | local mirror (.pdf) ]

• Zak, P. (2008), "The Neurobiology of Trust", Scientific American, Jun [ CSUN Library (Academic Search Elite/EBSCO Host) ]

Reference Materials

The "quasi-peer-reviewed" materials are short, "encyclopedic-like" materials. These are good starting points for initial study and further intellectual pursuit.

• Working with Emotional Intelligence--Daniel Goleman (read the "Mixed Model" section only) (Wikipedia) [ .html ]

• Power--French and Raven's "Bases of Power" (Wikipedia) [ .html ]

• Social Networks (Wikipedia) [ .html ]

• Strategy--Michael Porter's Value Chain (Wikipedia) [ .html ] (click on the image for a larger display)

• Strategy--Michael Porter's Generic Strategies (Wikipedia) [ .html ] (click on the image for a larger display)

• Strategy--Michael Porter's "Five Forces" (WikiPedia) [ .html ] (click on the image for a larger display)

• Strategy--Balanced Scorecard (1st Generation) (WikiPedia) [ .html ]

Instructor-provided Materials

The materials are brief summaries of topics that are typically not included in the textbook or other materials. These materials originate with the instructor in some form.

• Rational Expectations and Social Exchange Theories [ .pdf ] (Sunday, December 3, 2017)

• Strategy (Economic Drivers) [ .pdf ] (Saturday, October 12, 2024)

• Project Management [ .pdf ] (Sunday, August 27, 2017)