Course Outline/Calendar
CSUN
Business 302
The Gateway Experience
Spring, 2014
12999
Fri 8:00am - 10:45am (Fri 1/24 - Fri 5/9, 16 weeks)
JH2206
(traditional format)
Fri, Apr 4, 2014
[updated: Friday, April 4, 2014]
"There are five managerial roles; they are to set objectives, organize, motivate and communicate, measure, and develop people."
-Peter Drucker (1909-2005)
Course Outline/Calendar (Summary)
In general, the course will cover the topics and do the activities outlined in the common BUS 302 calendar.
However, the days and times for specific topics and activities will vary depending on a range of factors, including how well the class is doing in specific areas. More
information will be provided in class.
You will run and bring to class, but not turn in, the Myers-Briggs Type Indicator (MBTI) test. You will skip the "case preferences" assignment.
Exercise #1 will be done in written form, not oral form. I score the oral presentations and oral challenges as group performance rather than individual performance. I tend not to given "second chance"
oral presentations. I use some time in class for overall group evaluations and for personal group discussion. As indicated on the syllabus, this class will have a few "pop quizzes" as well.
There is no final exam in this course.
Note: Materials listed as (CSUN only) are restricted to CSUN students, faculty, and staff only. To access these restricted materials, CSUN stakeholders will need to enter their full CSUN email address and their CSUN password.
Course Outline/Calendar (Detail)
The purpose of this web site is to provide information and materials for students enrolled in Wayne Smith's Business 302 course, Class # 12999, for the Spring, 2014 semester.
This course meets Fri 8:00am - 10:45am (Fri 1/24 - Fri 5/9, 16 weeks) in JH2206 [ Campus Map, Google Maps, Google Earth ].
The following summary identifies the key terms used in the course outline.
- Topic(s):
- General topic(s) to be discussed
- Coursepack:
- Readings from the coursepack [ .html ]
- HBR:
- Readings from the Harvard Business Review materials
- Supplemental:
- Readings from the supplemental materials (or occasionally, a direct, online resource)
- Due:
- Assignment or report due at the immediate beginning of class
- Activity:
- done individually or in teams (announced and done in-class)
- Lecture:
- presentation and discussion led primarily by the instructor
- (contingency)
- Slack time embedded during the course to cover unforeseen events
The following is the detail of the course in chronological order. Students must complete the readings and assignments before the due date.
Week 1: Fri. Jan 24, 2014
- Lecture: Enrollment Management
- Lecture: Course Introduction
- Lecture: Class Materials
- Supplemental: Spring, 2010 Lab Capacity Utilization Chart [ .pdf ]
- Activity: Class "Icebreaker" [ .ppt ]
Week 2: Fri. Jan 31, 2014
- Lecture: Team Assignment
- Due: Humanmetrics-Jung Test (Myers-Briggs Typology Indicator) [ .html ]
- Coursepack: Creating Teams-Exercise #1 (Building Trust) [ .doc ]
- Coursepack: Creating Teams-Exercise #2 (Rules of Behavior "Contract") [ .doc ]
- HBR: Katzenbach and Smith
- Coursepack: Creating Teams [ .html ]
- Lecture: Team Building and prior Teams' Performance
- Supplemental: Student Success: The Multiple Perspectives of a Business Student [ .ppt ]
- Coursepack: COBAE Options/Majors Presentation [ .html ]
- Lecture: COBAE Options/Majors Presentation
- Requirements for the COBAE Options Oral Presentation [ .pdf ]
- Scoring Rubric [ .xls ] (Wed. Sep 24, 2014)
Week 3: Fri. Feb 7, 2014
- Due: Exercise #1 (Building Trust) (written only, no oral presentation)
- Due: Exercise #2 (Rules of Behavior "Contract")
- Supplemental: Sandberg
- Coursepack: Team Process Rules and Preparing for Cases [ .html ]
- Supplemental: Case Preparation Document ("CasePrepDoc") [ .pdf ]
- Supplemental: Case Deliverable Structure Requirements [ .pdf ]
- Supplemental: Case Writing Materials [ .html ]
- Lecture: Case Process (Lifecycle)
- Coursepack: Academic Honesty [ .html ]
- HBR: Andrews
- Supplemental: TED Talks (Dan Ariely on our buggy moral code) [ .html ]
- Lecture: Ethical Decision-making [ .ppt ]
Week 4: Fri. Feb 14, 2014
- Due: Student Core Values Statement (sign and date) [ .html ]
- Due: Statement on Academic Honesty and Plagiarism (sign and date) [ .doc ]
- Due: Case Preparation Document for Case #1 July at the Multiplex
- Supplemental: Case #1 - July at the Multiplex - Case Text
- Supplemental: Case #1 - Coaching Presentation Slides
- Activity: Coach Case #1 July at the Multiplex
- Supplemental: Porter's Generic Strategies (Wikipedia) [ .html ]
- Lecture: Strategic Thinking
- Lecture: Guest, Mr. Craig Oka (Director, COBAE Career Education and Professional Development Office)
-
office: JH2234, phone: 818-677-4697
-
Lecture [ .pptx ]
Week 5: Fri. Feb 21, 2014
- Due: COBAE Options/Majors Presentation (presentation by all teams)
- Coursepack: Time Management [ .html ]
- Lecture: Professional Influence [ .ppt ]
Week 6: Fri. Feb 28, 2014
- Lecture: Legal Analysis for Business Case Study [ .ppt ]
- Coursepack: Ethics-"Stakeholders' Summit" (BAZ, Inc.) [ .doc ]
- Activity: Stakeholders' Summit
- Additional/Optional Activity: COBAE Industry Night, Thursday Mar. 6th, 6:00pm-9:00pm, USU Northridge Complex
Week 7: Fri. Mar 7, 2014
- Due: Written (all teams) for Case #1 July at the Multiplex
- Activity: Critical Reasoning (Argument and Logic) for Case #1
- Due: Case Preparation Document for Case #2 Baron Art Mart
- Supplemental: Case #2 - Baron Art Mart - Case Text
- Supplemental: Case #2 - Coaching Presentation Slides
- Supplemental: Case #2 - Baron Data
- Activity: Coach Case #2 Baron Art Mart
- Coursepack: Strategic Thinking-A Discussion Paper (Leidtka Model, 1998) [ .pdf ]
- Supplemental: Case Presentation Materials [ .html ]
- Lecture: Presentation Examples (Powerpoint presentations from my prior BUS 302 classes)
Week 8: Fri. Mar 14, 2014
- Supplemental: Dvorak (English)
- Lecture: Continuous Improvement for Writing - Syntax [ .ppt ]
- Lecture: Continuous Improvement for Writing
- Supplemental: Case Writing Materials [ .html ]
- Supplemental: Ethics Essay Writing Errors (CSUN only) [ .xls ]
- Lecture: Citations and References [ .ppt ]
- Activity: Team meetings with instructor
Week 9: Fri. Mar 21, 2014
- Due: Written (all non-presentation teams) for Case #2 Baron Art Mart
- Due: Presentation (team: tbd) for Case #2 Baron Art Mart
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
- Topic(s): Present Case #2 Baron Art Mart
- Due: Presentation (team: tbd) for Case #2 Baron Art Mart
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
Week 10: Fri. Mar 28, 2014
- Due: Case Preparation Document for Case #3 International Investments
- Supplemental: Case #3 - International Investments - Case Text
- Supplemental: Case #3 - Coaching Presentation Slides
- Supplemental: Case #3 - Data File (revised)
- Activity: Coach Case #3 International Investments
- Supplemental: Strategy (PESTEL)
Week 11: Fri. Apr 4, 2014
- Due: Case Preparation Document for Case #4 Hotel California
- Supplemental: Case #4 - Hotel California - Case Text
- Supplemental: Case #4 - Coaching Presentation Slides
- Activity: Coach Case #4 Hotel California
- HBR: Porter (Five Forces)
Week n/a: Fri. Apr 11, 2014
- (no class, Spring Recess)
Week 12: Fri. Apr 18, 2014
- Due: Written (all non-presentation teams) for Case #3 International Investments
- Due: Presentation (team: tbd) for Case #3 International Investments
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
- Due: Presentation (team: tbd) for Case #3 International Investments
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
- Supplemental: Individual Ethics Essay Materials
- Scoring Rubric and Writing Anomalies [ .html ]
- Ethics (Sample Cases) [ .html ]
Week 13: Fri. Apr 25, 2014
- Activity: In-class Ethics Essay
- Lecture: Continuous Improvement for Writing - Semantics [ .ppt ]
- Lecture: Important Business Communication Skills [ .pdf ]
- Supplemental: Developing and Revising Prose: Managing your Writing Brand [ .pdf ]
- (contingency)
- Lecture: Logical Fallacies [ .ppt ]
Week 14: Fri. May 2, 2014
- Due: Written (all non-presentation teams) for Case #4 Hotel California
- Due: Presentation (team: tbd) for Case #4 Hotel California
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
- Due: Presentation (team: tbd) for Case #4 Hotel California
- Activity: Discussion ("Challenge") Question Template (1 per team per presentation) [ .pdf ]
Week 15: Fri. May 9, 2014
- Supplemental: Tips for passing the Upper Division Writing Proficiency Exam [ .pdf ]
- Supplemental: "20 Things 20-year-olds Don't Get" (Forbes) [ .pdf ]
- Lecture: Materials for Further Study [ .html ]
- Lecture: End of Semester Debrief, Performance Review, Preparation for Future Success [ .ppt ]
Finals Week: Fri. May 16, 2014
- (no class, no final exam)
