"The Internet changes everything."
-Bill Gates (1955-)
The purpose of these materials is to provide additional depth in a few key areas within the broad subject of business and economics. These materials should be accessed and printed by the end of the first week of class. Please bring these articles with you to class. You may wish to use a "three-hole punch" for each printed articles and place them in a three-ring binder for convenience. The placement and use of each article with the course is listed in the Course Outline.
The reference in brackets at the end of each citation is a link to either the public web site from which the article may be accessed or the CSUN Library online database.
For CSUN Library articles, one good search strategy is to 1), navigate to the CSUN Library web page, 2), select "Periodicals" in the middle of the screen, and 3), search for the title of the periodical as listed in the citation.
Since students want the articles in electronic form only, it is helpful to select the "Search electronic periodicals only:" checkbox.
(Note: At this point, if the student is located off-campus, the student will need to enter her/his CSUN account and password to access the database.)
If the search results contain more than one database, use the "Electronic Resource" selection of the recommended database shown in parentheses as listed in the citation.
Finding the article within the database is probably best done with a search that uses both the author's name and a distinctive keyword from the article title.
With respect to the materials available via the CSUN Library online databases, I recommend selecting the highest-quality print output that is available.
Often, this means selecting the "PDF" format (for binary files).
Note: Additional CSUN Library databases oriented toward business students are collected in the Information Sources: Business and Economics index.
In general, the "peer-reviewed" materials are "theory-based" readings. These are significant in rigor and have provided persistent insight, often over decades.
In general, the "non-peer-reviewed" materials are "practice-based" materials. These are timely in relevance and tend to be good examples of either best business practices or complex issues that are likely to confront a future manager.
The "quasi-peer-reviewed" materials are short, "encyclopedic-like" materials. These are good starting points for initial study and further intellectual pursuit.
The materials are brief summaries of topics that are typically not included in the textbook or other materials. These materials originate with the instructor in some form.
